Who Should Attend

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Who Should Attend

The CX-Ed Future Leaders programme has been designed for aspiring  leaders in departments across businesses including:

  • Customer Experience
  • Marketing & Brand
  • Sales & Business Development
  • Customer Service & Support
  • Product/Service Development
  • Operations & Delivery
  • Human Resources
  • IT & Digital Transformation
  • Finance & Legal

CX-Ed Leadership work especially hard to ensure the quality and experience of every cohort by strictly limiting the number of delegates to 15. Participants work in teams to replicate leadership scenarios and build invaluable connections. 

Each delegate application is assessed to ensure that they meet the minimum requirement in terms of ambition, energy and mindset.

Please apply using the form on this page, we will review your submission. It may be necessary to schedule a 15-20 minute call to complete your application.

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COURSE OUTLINE

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COURSE OUTLINE

Day 1 – CX CONTEXT

On day one of the CX masterclass we will present and discuss topics including:

  • CX Terms & Definitions
  • The Business Benefit of CX
  • Effective CX Measurement
  • CX Feedback Mechanisms
  • CX Business Models
  • Creating a CX Business Case 

Day 2 – CX STRATEGY

On day two of the CX masterclass we will present and discuss topics including:

  • CX Strategy Terms, Definitions & Benefits 
  • Situational Analysis
  • Objective Setting
  • Problem Solving
  • Strategy Implementation
  • CX Measurement

Day 3 – CX IN MARKETING

Aligning customer experiences with the expectations set by marketing and sales.

  • Marketing in Context 
  • Understanding Markets
  • Product Development
  • Value Propositions & Promotion
  • Customer Centric Selling
  • Customer Journey Flow

 

Day 4 – CX CULTURE

On the fourth day of the CX masterclass we will present and discuss topics including:

  • Understanding Culture
  • Customer Centricity
  • Employee Engagement
  • Continuous Improvement
  • Cultural Dimensions
  • Managing Culture

Day 5 – CX LEADERSHIP

On the last day of the CX masterclass we will present and discuss topics including:

  • Understanding Leadership
  • Leadership Styles
  • Personal Leadership
  • CX Feedback Mechanisms
  • CX Business Models
  • Creating a CX Business Case 

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Frequently Asked Questions

IS THIS SUITABLE IF I ALREADY HAVE SOME CX EXPERIENCE?

Yes. This programme is specifically designed for aspiring leaders with an interest in advancing their careers further in customer experience. Applications are vetted to ensure that delegates have the  appropriate levels of passion, energy and mindset. 

HOW DOES THE APPLICATION PROCESS WORK?

After submitting your application, we may request a 15–30 minute call to discuss the program and ensure cohort fit. Approved delegates will receive an invoice to confirm their place.

IS CERTIFICATION INCLUDED?

Yes. Delegates receive a certification from AIPMM upon successful completion of the programme and the online exam. 

WHAT IS THE COHORT SIZE?

The programme is strictly limited to 15 aspiring leaders to ensure quality of discussion. Participants work in teams to replicate leadership scenarios and build invaluable connections. 

WHAT LANGUAGE IS THE PROGRAM DELIVERED IN?

The programme is delivered in English.