

The CX-Ed Leadership programme has been designed for senior leaders in departments across businesses including:
- Customer Experience
- Executive Leadership
- Marketing & Brand
- Sales & Business Development
- Customer Service & Support
- Product/Service Development
- Operations & Delivery
- Human Resources
- IT & Digital Transformation
- Finance & Legal
Cx-Ed work particularly hard to ensure the quality and experience of every cohort by limiting the number of delegates to 20, making the event as interactive as possible, organising networking opportunities and assessing the application of each delegate to ensure that they meet the minimum requirement in terms of seniority and authority.
Please apply using the form on this page, we will review your submission. It may be necessary to schedule a 15-20 minute call to complete your application.

Day 1 – CX CONTEXT
On day one of the CX masterclass we will present and discuss topics including:
- CX Terms & Definitions
- The Business Benefit of CX
- Effective CX Measurement
- CX Feedback Mechanisms
- CX Business Models
- Creating a CX Business Case
Day 2 – CX STRATEGY
On day two of the CX masterclass we will present and discuss topics including:
- CX Strategy Terms, Definitions & Benefits
- Situational Analysis
- Objective Setting
- Problem Solving
- Strategy Implementation
- CX Measurement
Day 3 – CX SITE VISIT
During the CX site visits we will work with our hosts to present and discuss topics including:
- Customer-Led Strategy in Practice
- Customer Journey Design
- CX Governance & Leadership Accountability
- Employee Experience
- Data Insight & Feedback
- Commercial Impact & ROI of CX
Day 4 – CX CULTURE
On the fourth day of the CX masterclass we will present and discuss topics including:
- Understanding Culture
- Customer Centricity
- Employee Engagement
- Continuous Improvement
- Cultural Dimensions
- Managing Culture
Day 5 – CX LEADERSHIP
On the last day of the CX masterclass we will present and discuss topics including:
- Understanding Leadership
- Leadership Styles
- Personal Leadership
- CX Feedback Mechanisms
- CX Business Models
- Creating a CX Business Case


IS THIS SUITABLE IF I ALREADY HAVE CX EXPERIENCE?
Yes. This programme is specifically designed for experienced leaders operating at a strategic and leadership level. Applications are vetted to ensure that delegates are of the appropriate authority and seniority.
HOW DOES THE APPLICATION PROCESS WORK?
After submitting your application, we may request a 15–30 minute call to discuss the program and ensure cohort fit. Approved delegates will receive an invoice to confirm their place.
IS CERTIFICATION INCLUDED?
Yes. Delegates receive an executive certification from AIPMM upon successful completion of the programme and online exam.
ARE VISA, TRAVEL AND ACCOMMODATION COSTS INCLUDED?
No. Visa, travel and accommodation arrangements need to be arranged independently by delegates. Venue and programme logistics will be shared with successful applicants.
WHAT IS THE COHORT SIZE?
The programme is strictly limited to 20 senior leaders to ensure depth, quality of discussion, and executive-level access. Participants work in teams to replicate boardrooms and build invaluable connections.
WHAT LANGUAGE IS THE PROGRAM DELIVERED IN?
The programme is delivered in English.

